B2B eCommerce and B2C companies performing as producers, distributors, or wholesalers face many challenges, a very powerful of which is guaranteeing their clients are completely happy. To assist go away a smile in your buyer’s face, utilizing the suitable eCommerce software program platform for your online business is crucial. One such platform is Sana Commerce Cloud. So on this Sana Commerce evaluation, we’re taking a deep dive into what this eCommerce answer has to supply.

That’s lots to get by so let’s make a begin.

What’s Sana Commerce Cloud?

Sana Commerce was born in 2007 in Rotterdam, the Netherlands. Its CEO is Michiel Schipperus and the corporate goals to offer an eCommerce platform to assist distributors, producers, and wholesalers run their on-line companies. Particularly, by eliminating system silos and unnecessary problems and lodging that some mainstream eCommerce options trigger. 

For starters, this Dutch enterprise helps entrepreneurs run a web-based retailer that gives clients with dependable and correct information. The platform achieves this by making your Microsoft Dynamics ERP system (Enterprise Useful resource Planning), and eCommerce functionalities work as one unified construction. Because of this, you solely have to take care of one database, with information updating in real-time. 

On the time of writing, it is utilized by over 1,500 companies worldwide throughout numerous industries, together with automotive, chemical substances, building, meals and beverage, manufacturing, medical provides, electronics, distribution, and retail. Additionally, a few of their extra notable purchasers embrace heavy hitters like Mitsubishi, Hummert Worldwide, and Pepco. 

Sana Commerce additionally affords:

Flexibility: Sana Commerce boasts a decoupled back and front finish constructed upon the React framework. This allows forward-thinking companies to be headless commerce prepared and profit from all the flexibleness of this construction. 

Quick efficiency: The Sana Commerce Cloud improves front-end experiences with high-speed web page efficiency. In truth, it is the primary single-page software (SPA) explicitly constructed for B2B companies. 

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A Sana Commerce Cloud Evaluation: Sana Commerce Professionals and Cons

We’ll cowl a number of data, however let’s begin this Sana Commerce evaluation with a consolidated pro-cons record:

Professionals:

  • It is appropriate for B2B and B2C companies.
  • It is well-reviewed.
  • There is a helpful on-line useful resource library, weblog, and FAQs part.
  • You possibly can ask for a free evaluation and customized demo tailor-made to your online business earlier than you spend your hard-earned money.
  • Sana integrates with a big variety of add-ons, together with Amazon Pay, World Pay, PayPal, FedEx, UPS, and MailChimp.

Cons:

  • No costs obtainable on Sana Commerce’s web site
  • There is no free trial obtainable on the time of writing
  • Its web site is not written in accessible language for first-time customers
  • Some reviewers have mentioned they discover the software program complicated to make use of

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Sana Commerce Cloud Options

Sana Commerce affords a number of options, however we’re zoning-in on the next set of key functionalities:

Order Administration

Whereas it’s pure for companies to give attention to how their web site appears, it’s equally essential to have a platform that makes it straightforward to offer clients with a seamless expertise. 

The Sana order administration function goals to do exactly this. 

How? 

By providing the next capabilities:

B2B and B2C Order Processing and Returns Administration

Most notably, you may:

  • Show buying cart calculations in real-time
  • Edit orders (together with after they’ve been positioned)
  • Talk order standing to purchasers
  • Permit previous orders to be reordered with only a click on.
  • Facilitate streamlined product returns
  • Use your ERP’s commonplace quote request (RFQ) course of.
  • Clients can monitor their orders in real-time.
  • Clients can save their cart to purchase later.
  • Customers can profit from dynamic billing and delivery addresses.
  • Customers can entry one-step checkout
  • Clients can view product manuals on-line

For sure, the above goes a protracted approach to making the ordering and returns course of simpler for you, your staff, and most significantly, your clients. 

Manage and Show Merchandise

Sana Commerce’s order administration options robotically create product pages in your on-line retailer primarily based on merchandise housed in your ERP and product data administration system (AKA the PIM system). 

For those who make any adjustments to merchandise in your ERP, that is then mirrored in your on-line retailer in real-time. Because of this, your whole merchandise showcase the right photographs, inventory availability, scores, critiques, product descriptions, costs, and extra. 

You Can Supply a Localized Expertise

You possibly can translate your on-line retailer into a number of languages utilizing Sana’s ready-to-use language packs. It’s also possible to translate simply sure pages primarily based on product availability in numerous international locations. It goes with out saying, this performance is available in particularly helpful for entrepreneurs trying to lengthen their world attain. 

Handle On-line and Offline Order Historical past

You possibly can hold all on-line and offline order information in a single place by way of the Sana Commerce Cloud. This enables clients to view their previous orders with you by way of e mail, cellphone, and fax. 

Native ERP Integration

Sana Commerce’s native ERP integration ensures you by no means lose out on any gross sales. Nor are you ever put in a scenario the place you need to repair incorrect information. Particularly, as a result of any adjustments you make are up to date in real-time, and all information is saved in a single place, which works wonders for eliminating replication, silos, and confusion. 

Improve The Buyer Expertise

To remain forward of your rivals, it’s important to maintain clients completely happy by offering a superb buyer expertise. Sana Commerce helps you do that by:

Account Administration From One Centralized Dashboard

From the comfort of 1 account dashboard, you and your clients can view every buyer’s orders, quotes, returns, and many others. Clients also can see their account historical past with your online business while not having to cellphone/e mail your buyer assist staff. 

Environment friendly Invoicing

You possibly can allow clients to pay invoices on-line, and B2B clients pays a number of invoices concurrently to save lots of you time and scale back errors.

ERP Normal Quote Request Course of

Sana Commerce is designed to fulfill the wants of various order situations. This consists of completely different industries, what you promote, and who you promote to. Your clients also can create or quote an order utilizing your ERP’s commonplace quote request course of. 

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Visible Designer

Sana Commerce comes with a drag-and-drop visible designer that lets you construct a customer-facing web site that helps omnichannel purchases. As well as, all pages are responsive, and as such, are cellular, desktop, and pill pleasant.

It’s also possible to allow clients to zoom in on particular options from a single product picture. From right here, clients also can add the product to their buying cart and think about further product data. That is particularly useful for B2B clients who promote spare elements, for instance.

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Sana Commerce Cloud Insights

You possibly can view all industrial information comparable to your internet analytics, information on order numbers, order worth, buyer numbers, and income from one dashboard. Moderately than Google Analytics, Sana makes use of Piwik PRO to supply clients insights and clickstream information. These analytics are customer-specific and never nameless, so you may see particular person buyer purchases and click on paths.

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Sana Pay

To supply a seamless buyer expertise, your online business should provide a protected and easy on-line fee course of. Sana Pay goals to make buying painless by permitting your online business to just accept buyer funds by way of all main credit score and debit playing cards and financial institution funds. 

This customized checkout function seamlessly integrates along with your ERP and Sana Commerce web site. Sana Pay additionally helps increase conversions by making repeat purchases straightforward and providing a custom-made checkout expertise. As an illustration, you may allow clients to make purchases in a number of currencies.

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Integrations

On high of the important thing options talked about above, you even have entry to Sana apps. Sana integrates with a number of fee service suppliers, together with Amazon Pay and PayPal, in addition to e mail advertising automation companies like MailChimp, and product feed integrations for various marketplaces like Amazon, Fb, and eBay. In fact, Sana Commerce additionally integrates with fashionable delivery suppliers like UPS, FedEx, and america Postal Service (USPS).

Sana Commerce also can configure value quote options (CPQ) and product data administration programs that you could combine with. Each of which purpose to simplify the storage and administration of your product information. 

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A Sana Commerce Cloud Evaluation: Sana Commerce Pricing

Sana Commerce has three pricing plans to select from. The suitable bundle for you primarily comes all the way down to firm dimension:

  1. Buyer Portal
  2. Normal
  3. Enterprise

On the time of writing, there have been no costs obtainable on the Sana web site. So when you’re , you will must contact Sana Commerce straight for a quote. 

That mentioned, let’s take a look at what every pricing plan has to supply:

Buyer Portal

This bundle is geared toward companies trying to simplify their O2C (Order to Money) programs and allow clients to view and pay for merchandise on-line. 

With this plan, you obtain:

  • A local ERP integration
  • Catalog searching
  • 24/7 entry to historic paperwork and information
  • Buyer account administration options
  • Bill administration options 
  • On-line fee capabilities
  • RMA dealing with
  • A manufacturing and take a look at surroundings
  • Entry to a buyer success supervisor
  • Bi-weekly product updates
  • Tasks staff

Normal

This plan is the most well-liked out of the three. It is for any enterprise that desires to promote on-line shortly utilizing the Sana Commerce Cloud. Normal plan clients obtain every little thing within the Buyer Portal plan, plus: 

  • An intuitive CMS (content material administration system)
  • Actual-time order capabilities
  • Further-test surroundings for builders
  • Single-page software
  • A B2B streamlined checkout circulate with Sana Pay
  • Net retailer and ERP analytics
  • 50,000 month-to-month web site guests
  • 10,000 merchandise 
  • Guided Sana coaching
  • Backup retention plan
  • An SLA outlined response and determination time

Enterprise

This plan is designed for bigger enterprises that need to scale back their cloud-based infrastructure prices. Right here, clients obtain every little thing listed within the above two applications, plus:

  • You possibly can deal with as much as 200,000 month-to-month web site guests
  • You possibly can record as much as 150,000 merchandise
  • Further acceptance surroundings for builders
  • Enhanced safety with Sana Commerce’s Net Software and API Safety (WAAP)
  • An prolonged backup retention plan
  • A sooner response and determination time

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A Sana Commerce Cloud Evaluation: Buyer Assist and Consumer Opinions

Sana Commerce guarantees a great buyer expertise in your clients, however what in regards to the assist the platform affords its personal clients? 

The Sana web site has a Useful resource Library the place you may entry blogs on new traits, white papers, experiences, on-demand webinars, and infographics. There are additionally case research on the Sana web site, which you’ll search and filter by business, area, and enterprise objectives, so you may see how companies in your business use Sana and what successes they’ve had. Featured sectors embrace agriculture, electronics, building, wholesale, healthcare, manufacturing, and lots of extra throughout the globe.

Sana College affords coaching classes from Sana specialists. Nonetheless, this feature is buried inside the Accomplice Program part of Sana’s web site quite than within the Assets part. So, you will must hunt to seek out it! That is the place you will additionally discover Sana’s Neighborhood hub. Right here you may entry assist, coaching, advertising supplies and obtain the newest software program variations of Sana Commerce. Sadly, you may’t entry this space with out an account. 

If you wish to attain Sana, you are able to do this by way of stay chat or cellphone. You possibly can contact Sana by cellphone Monday to Friday, 9 am to five pm, and there are two numbers to select from, one’s US-based and one within the Netherlands. It’s also possible to join by way of social media – extra particularly, Fb, Instagram, Twitter, and LinkedIn. 

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A Sana Commerce Cloud Evaluation: Is Sana Commerce Proper for Your Enterprise?

Whereas no eCommerce answer is 100% excellent, it is important to try to discover one that matches the road share of your B2B and B2C enterprise wants. Now that you just’ve learn our Sana Commerce evaluation, you’ll hopefully have a greater thought of what it could possibly do for you.

Sana Commerce is an thrilling proposition as a result of it could possibly use the present information and logic saved in your Microsoft Dynamics or Microsoft Dynamics 375 ERP. As such, it could possibly make your ERP and eCommerce platform work as one, which matches a protracted approach to eliminating unnecessary silos. 

For those who’re searching for such an answer, then judging by Sana’s glowing on-line popularity, it might be price a punt.

Are you able to attempt www.sana-commerce.com? Or are you contemplating different eCommerce platforms like Shopify, BigCommerce, or Magento? Both means, tell us within the feedback field beneath the way you get on! 

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