Keep in mind that time once you tried to promote digital merchandise on-line, solely to search out {that a} chunk of your earnings obtained chipped away by hefty transaction charges? What a few state of affairs the place your ecommerce platform did not provide an on-site checkout? On this SendOwl overview, we’ll uncover a platform that solves these issues.

For some motive, it is tough discovering the precise ecommerce platform for digital merchandise. Huge manufacturers appear to have extra of a deal with bodily merchandise, with some watered down digital choices packed in there.

That is the place SendOwl comes into the image. SendOwl is a web based platform the place you may simply and inexpensively create a storefront and begin promoting digital services and products. SendOwl allows a speedy launch course of, making it as near “one click on” as you may get.

SendOwl has a speedy launch course of, and you’ll assemble websites for digital objects, memberships, subscriptions and drip-enabled content material.

The excellent news is that SendOwl sticks to low, mounted month-to-month pricing, so you are not slammed with charges for transactions or for being too profitable. If this sounds attention-grabbing to you, maintain studying to take a look at my full SendOwl overview.

What’s SendOwl and How Does it Work?

If you happen to’re in search of a novel strategy to construct your on-line retailer for digital merchandise and subscriptions, SendOwl might be the answer. This British firm, which is at present based mostly in London, helps organizations particularly in promoting digital merchandise on the planet of the online.

The corporate emerged in 2010 when the founder found that there weren’t any really efficient methods to promote digital merchandise straight from a web site. George Palmer, the founder, created SendOwl in 2010 to rework the digital market, and assist firms to perform extra on-line with out spending a fortune or scuffling with a troublesome tutorial.

SendOwl is fashionable right this moment as a result of it does all the boring bits that assist folks to promote digital merchandise with pace. Not solely does it combine together with your cost processor, however SendOwl additionally ensures wonderful and safe product supply in your clients, so you may keep a great model status. There’s additionally methods to enhance your income with a mobile-enhanced checkout system and one-click upsells.

The entire function of SendOwl helps you to promote digital items within the on-line world. As a result of the system connects together with your cost supplier, it may make sure that you receives a commission shortly, and it mechanically delivers any recordsdata you could be promoting to the customer as soon as your cost is full. There are tons of causes to make use of this software program, however the greatest advantages are:

  • Providing higher person expertise by making certain that your clients get entry to their items as shortly as attainable when shopping for on-line.
  • Delivering nice safety for each your organization and your clients, so you may provide peace of thoughts with each buy.
  • Automating exhausting and laborious manually processes that might in any other case take up numerous treasured time.

After all, there’s much more to SendOwl than we will cowl in a single part, which is why we’re going to information you thru precisely what you are able to do with this product right here. One level to recollect is that it may join together with your mailing checklist too, reminiscent of by means of Mailchimp, to mechanically add your patrons to your checklist and show you how to nurture future conversions.

Moreover, due to affiliate schemes, you may get help from different professionals to extend your gross sales. The choices are just about limitless on the subject of creating wealth with digital gross sales by means of SendOwl.

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SendOwl Professionals and Cons

Whether or not you’re in search of a cost gateway resolution like Stripe PayPal, otherwise you’re promoting digital merchandise on-line, there are all the time professionals and cons to think about. It’s necessary to think twice concerning the sort of performance you may get with every service, and whether or not it fits your wants.

SendOwl gives a substitute for instruments like WordPress that might in any other case require plugins to ship the identical kind of subscription performance. SendOwl gives assist for a spread of capabilities, together with an associates program, versatile cost fashions, and customized checkouts. Nevertheless, the shopper assist might do with some enchancment, and this ecommerce resolution gives restricted assist for cryptocurrency too. Let’s study the professionals and cons.

Professionals 👍

  • Simple to make use of and dependable interface
  • Nice for constructing your personal associates program
  • Appropriate for bloggers who need to promote premium content material
  • Helps dozens of currencies for world promoting
  • Versatile cost fashions and subscriptions out there
  • Customized checkout template builder included
  • One-click upsells, and bump gives out there
  • Plenty of integrations with e mail advertising and different advertising instruments
  • Predictable and cheap month-to-month charge
  • Checkout builder included in your on-line retailer

Cons 👎

  • Restricted design customization for entrepreneurs
  • Not a lot assist for Cryptocurrency
  • No group teams
  • No emergency buyer assist
  • No actual A/B testing for templates

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Who’s it for:

SendOwl is appropriate for you should you want to promote any of the next kinds of merchandise

  • Software program
  • Subscriptions
  • Ebooks
  • Movies
  • Video Video games
  • Comics
  • Music
  • Magazines
  • Audio Tracks
  • License Keys

Additionally, although they primarily label themselves as a ‘digital items’ promoting platform, they do assist the promoting of tangible merchandise too. A number of the SendOwl options, nonetheless, make it a really helpful platform for promoting digital items, as described beneath.

A number of the SendOwl options make it a really helpful platform for promoting digital and bodily items in tandem. Nevertheless, a big-seller of bodily items wouldn’t discover SendOwl that highly effective in comparison with different choices. We’ll discover that beneath.

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SendOwl Evaluation: A Stunning Buyer Expertise

SendOwl lets you provide a straightforward shopping for expertise. The corporate has spent a lot of its growth time and assets bettering the digital supply try.

This checkout solely takes a second to configure, and all of it comes collectively as a pleasant bundle after you’ve got uploaded just a few merchandise. SendOwl then gives a number of choices for sharing your product web page with clients on social media or in your web site.

SendOwl additionally has a pleasant Fast Promote hyperlink to ship to clients you’ve got already made the sale to. This permits you and your buyer to surpass the entire purchasing cart space, bettering conversions and minimizing any frustration for the buyer.

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SendOwl Evaluation: Options to Assist You Promote Extra

Apart from the conversion-optimized checkout module, SendOwl delivers an onslaught of selling and gross sales instruments for making extra money.

For instance, it has upsells you may connect to every product web page, together with cart abandonment options for bringing folks again to your web site. The improved mailing checklist integrations are positive to maintain your model in buyer minds. To not point out, the cost choices embrace ApplePay, Bitcoin, and Bancontact.

You also needs to maintain an eye fixed out for a brand new function for choosing totally different checkout themes.

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One in every of these options lets you create product ‘bundles’ so as to group associated merchandise collectively and encourage extra gross sales. You can even simply create absolutely trackable low cost codes, with whole management over redemption based mostly on time interval, particular product/s or spend quantities. What many may discover to be probably the most useful function is SendOwl‘s inbuilt affiliate system.

This method lets you enroll and handle folks involved in promoting your merchandise for a fee. As anybody accustomed to on-line affiliate marketing online operations would know, it may get pretty advanced and time-consuming to arrange such an operation for a vendor. SendOwl’s affiliate system makes it very simple so that you can provide this and revel in the advantages of getting a gross sales pressure with out incurring any mounted prices.

SendOwl is all about serving to enterprise homeowners make an influence on-line. Whether or not you’re a longtime enterprise proprietor, or a rising firm, SendOwl helps with every kind of promoting. The checkout is absolutely responsive on all gadgets, and clients mechanically see the language that’s proper for them on the checkout web page too.

There’s a wide range of cost choices out there, together with the choice to pay with Apple Pay, PayPal, and even Bitcoin, and you’ll promote to clients by means of social media and e mail too. A number of the fundamental options you get from SendOwl embrace:

  • Help for affiliate promoting with monitoring, admin, and reporting
  • Upsell performance to make extra from every sale
  • Cart abandonment assist to cut back misplaced gross sales
  • Reductions, coupons, and vouchers
  • Gifting for family and friends members
  • On-site checkout to maintain clients in a single place
  • Pay what you select pricing
  • Fashionable checkout performance

You may promote any digital merchandise, from video to  MP3s, and drip them out to clients at a time and tempo that fits you. What’s extra, SendOwl has the additional added advantage of being extraordinarily safe, so that you don’t have to fret about your buyer’s particulars being in danger.

Every part scales seamlessly on the SendOwl platform, with choices to edit your order emails, reinforce your branding, and construct checkout fields which might be customized to you. Plus, There are mailing lists that will help you nurture new gross sales, free replace performance, and in-depth analytics so you may maintain a more in-depth eye in your gross sales and what’s working.

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Free Trial:

A 30-day free trial is obtainable on all SendOwl plans to allow you to discover and expertise the platform. No bank card required.

SendOwl Evaluation: Pricing

As mentioned, the free trial goes for 30 days, and it would not require a bank card. The pricing is damaged down into whether or not or not you are self-hosting, going with the usual SendOwl system or promoting subscriptions.

Yow will discover all of the pricing right here, however let’s cowl the usual charges since that is what most customers think about:

  • The Fundamentals ($9 per thirty days) – Help for 10 merchandise, customization, and 1GB storage.The “Fundamentals” gained’t offer you a lot room to construct a really profitable web site by itself, however it ought to show you how to to get began should you’re restricted in money.
  • Normal ($15 per thirty days) – Help for 30 merchandise, PDF stamping, associates, customization and 3GB of storage.
  • Enterprise ($24 per thirty days) – Help for 100 merchandise, one subscription, upsells, cart abandonments, video streaming, PDF stamping, associates, customization and 5GB of storage.
  • Premium – ($39 per thirty days) – Help for 250 merchandise, three subscriptions, upsells, cart abandonments, video streaming, PDF stamping, associates, a number of customers, customization and 15GB of storage.

As you may see, the pricing is somewhat reasonably priced. Mix that with no transaction charges and you have got a pleasant little program for promoting digital merchandise with none issues.

These costs belong to the “Normal” class for SendOwl’s packages, however there’s an alternative choice too. You may go self-hosted, which implies that you discover another person to host your resolution. SendOwl handles the customer facet of issues and makes positive which you could ship digital recordsdata to clients, however it’s not accountable for internet hosting your web site or companies.

If you wish to attempt self-hosted performance, pricing begins at $19 per thirty days for “just a few merchandise”. This resolution helps as much as 500 merchandise, in addition to providing you with affiliate and customization choices. Different choices embrace:

  • $79 per thirty days to promote as much as 7,500 merchandise, 10 subscriptions, upsells, cart abandonment options, associates, and a number of customers. Customization can be included.
  • $59 per thirty days for as much as 5000 merchandise, 5 subscriptions, upsells, associates, cart abandonment, a number of person assist, and customization.
  • $39 per thirty days for as much as 2,500 merchandise, 3 subscriptions, upsells, associates, cart abandonment, a number of customers, and customization

The ultimate choice of pricing choices out there from SendOwl falls beneath the “subscription” tab. That is the answer that you should use for every kind of subscription promoting. The packages provide the identical ease of use you’ll count on from SendOwl packages, and also you gained’t have to fret about any transaction charges, such as you would with Shopify. Packages embrace:

  • $24 per thirty days for as much as 50 merchandise, 10 subscriptions, upsells, video streaming, cart abandonment, PDF stamping, associates, Customization, and 1 GB of storage.
  • $99 per thirty days for as much as 500 merchandise, 100 subscriptions, video streaming, cart abandonment, PDF stamping, a number of customers, 10GB of storage, associates, and customization.
  • $74 per thirty days for as much as 250 merchandise, 50 subscriptions, cart abandonments, upsells, video streaming, associates, PDF stamping, customization, a number of customers and 5 GB of storage.
  • $49 per thirty days for as much as 125 merchandise, 25 subscriptions, upsells, video streaming, a number of customers, associates, PDF stamping, customization, and 2GB of storage.

For firms that don’t get every part they want from one of many many SendOwl packages, there’s the choice to request a customized resolution by getting in contact with the model.

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SendOwl Evaluation: Safe Storage and Distribution

All recordsdata (merchandise) are saved securely and you’ll select to launch them to clients through both a timed hyperlink or a hyperlink with a preset variety of obtain permissions. It might not be attainable to obtain a file through a hyperlink as soon as its time restrict has expired or the variety of permitted downloads are made. Movies might be configured to stream somewhat than obtain.

Sturdy assist for software program and/or different merchandise requiring license keys can be offered, with the platform caring for duties like technology, secure storage, issuing and distribution of keys. Safety for PDF recordsdata is obtainable by mechanically stamping them with the patrons’ names and e mail addresses. As you may readily think about, patrons are much less prone to share and unfold stamped recordsdata.

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Methods to Use SendOwl

SendOwl is a quite simple resolution for right this moment’s enterprise homeowners. You begin by merely creating an account together with your chosen pricing bundle. From there, you may select whether or not you need to promote out of your current web site or promote from social media accounts and e mail lists.

SendOwl gives a easy purchase button which you could add to the code of current pages on the internet so you can begin promoting instantly. SendOwl integrates with numerous web sites, though you may’t construct a web site of your personal by means of this resolution.

There’s an honest quantity of documentation out there on-line to point out you how one can do one thing. As an illustration, you may restrict the variety of instances a product is out there for obtain so folks can’t create copies or distribute your content material with out your permission.

If you wish to use your associates to promote options, then you definately may give them particular person URLs that they’ll use to drive gross sales your approach. These will come pre-built with monitoring performance so you may regulate who’s producing probably the most revenue.

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Conclusion

If you happen to promote a lot of bodily merchandise, you’ll positively be higher off going with a conventional ecommerce platform, lots of that are coated in my high 10 ecommerce platforms chart. For promoting a smaller variety of merchandise, particularly digital ones, SendOwl is definitely the most effective choices! In reality, its development within the advertising space makes us imagine that it is the finest resolution on the market. You can begin your free trial right here.

Additionally, tell us within the feedback part when you have any questions on this SendOwl overview. Have you ever tried it out previously?

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